Mortgage giant will be the only mortgage brokerage promoted at RE/MAX franchise events
Dominion Lending Centres Inc. (DLC) has entered into a marketing partnership agreement with RE/MAX Canada, making it the exclusive mortgage brokerage partner promoted at RE/MAX franchise events across the country.
RE/MAX is Canada’s largest real estate brokerage network, with over 900 offices and more than 25,000 real estate agents nationwide. Meanwhile, BC-headquartered DLC is one of Canada’s largest mortgage brokerage networks, operating through its subsidiaries MCC Mortgage Centre Canada Inc., MA Mortgage Architects Inc., and Newton Connectivity Systems Inc. The company has a presence across 500 locations and boasts a network of more than 8,500 mortgage agents.
DLC said the partnership aims to strengthen collaboration between mortgage brokers and real estate professionals, helping them “regularly support each other with knowledge, expertise and customer referrals.”
"DLC is honoured to partner with RE/MAX and to be the exclusive mortgage brokerage network promoted at RE/MAX events," Gary Mauris, chairman and CEO of Dominion Lending Centres, said in a press release. "We look forward to connecting DLC mortgage brokers with RE/MAX realtors across the country."
The agreement follows DLC’s recent push to enhance its digital mortgage services through a partnership with Pinch Financial, an AI-driven mortgage qualification platform. The Pinch system allows borrowers to verify financial details and qualify for mortgages entirely online, streamlining the home financing process.
With this integration, DLC mortgage brokers will now be accessible to homebuyers using REALTOR.ca, Canada’s largest real estate listing platform. Borrowers can opt to work with a licensed mortgage broker or apply directly with a bank or lender through the Pinch platform.
Read next: DLCG shareholders approve $15m buyback plan
In addition to expanding its partnerships, DLC has moved to simplify its capital structure by repurchasing all of its non-voting Series 1 Class B preferred shares. Approved by shareholders in December, the buyback plan includes the issuance of 30.5 million Class A common shares along with a $15 million cash payment to consolidate ownership under a single class of shares.
The repurchased shares were previously held by KayMaur Holdings Ltd., a company associated with DLC executives Gary Mauris and Chris Kayat, along with other stakeholders.
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