Industry players will learn how to deal with the increasingly diverse demographics of the Canadian mortgage market
All systems are go for the Canadian Mortgage Summit by Canadian Mortgage Professional next month, which will be held at The International Centre in Mississauga on November 24.
The event will be offering comprehensive conference sessions, networking opportunities, and expo workshops with industry leaders.
In recognition of the Canadian mortgage market’s increasingly diverse demographics, among those featured in the summit is the “Marketing to Five Generations” panel scheduled for 11:45 AM.
The panel will be facilitated by Nathalie Rodrigues, director of product marketing at Magenta Capital Corporation.
“We will walk through how to strategize and create tactics for brokers to gain new clients and engage with current ones,” CMP outlined. “We are going to do a deep dive on the circumstances of different generations today and how they receive and process information.”
Read more: Canadian Mortgage Summit – Sponsors
“The Canadian Mortgage Summit is the ultimate event to grow as a professional and equip yourself with the strategies you need to kick your business into high gear,” CMP added.
Attendance is free of charge. Find out more about the Canadian Mortgage Summit here.
