U.S.-based real estate marketplace expands further in Canada

Zillow adds 3 new networks in its line-up of Canadian affiliates

By Ephraim Vecina

06 Dec. 2018

U.S.-based real estate and rental marketplace Zillow announced earlier this week that it has cemented listing agreements with yet more brokerages and networks in Canada, further expanding its reach north of the border.

The portal’s newest Canada-based partners are HomeLife Real Estate Canada, Sage Real Estate, and Your Choice Realty. The affiliates will have their listings – as well as crucial information like property particulars and brokerage contact information – go up on Zillow’s website and mobile app, thus giving these an even larger foreign audience.

“We’re thrilled each time we welcome more Canadian partners in displaying their listings on Zillow.com, because it’s a win for brokers, agents and consumers. Our Canadian partnerships are already driving increased traffic to Zillow, with more than half a million Canadian home shoppers visiting each month,” said Errol Samuelson, Zillow Group chief industry Development Officer.

The additions came as the latest step in Zillow’s drive to establish a firm foothold in the Canadian market.

As of October, the Canadian alliances represented more than 50,000 listings, visible and accessible to the marketplace’s more than 100 million non-U.S. visitors per year.