Fresh insights from Tony Alexander reveal strategic shifts and improved workforce morale
The latest Mint! Business insights with Tony Alexander (pictured above) gathered input from 366 participants across industries, highlighting key trends in customer demand, pricing, and investment plans for a comprehensive view of evolving business dynamics.
Shifts in investments and labour priorities
A major takeaway this month is the resurgence in capital investment, particularly in machinery and equipment, as businesses aim to improve efficiency and productivity. Despite this, pricing strategies remain conservative, with few planning significant price hikes.
The easing of labour shortages is also notable, as businesses reported improved access to skilled staff, allowing them to redirect attention to other operational concerns, the survey found.
Top concerns for the year ahead
The survey revealed that businesses are most concerned about customer demand, the overall economic outlook, and profitability. Unlike earlier in the year, interest rates are no longer a dominant issue.
Minimal concern was expressed about the NZ dollar, cyber threats, or climate change, highlighting a shift in focus toward more immediate economic pressures.
Spending patterns show long-term focus
Spending on strategy development, technology adoption, and customer retention remains high on the agenda, signaling a forward-looking approach by many businesses.
Plans to increase investment in machinery have turned positive for the first time in months, suggesting growing confidence.
However, spending on recruitment, workplace culture, and climate initiatives remains subdued, reflecting cautious financial strategies, the survey found.
Optimism for revenue and workforce morale
The outlook for revenue has improved, with 47% of respondents expecting growth within the next year, a notable jump from previous surveys.
Staff morale is also anticipated to improve, with a record net 19% expressing optimism, reversing the negative sentiment recorded earlier this year.
Cautious optimism amid strategic shifts
This month’s Mint! Business insights with Tony Alexander highlights cautious optimism as businesses focus on strategic investments, workforce morale, and adapting to changing economic conditions while keeping an eye on potential challenges.
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