New fintech player enters the NZ market

It expands to New Zealand, boosts financial competition

New fintech player enters the NZ market

Global fintech company Ebury has launched its 40th office in Auckland, New Zealand, aiming to provide competitive financial solutions for Kiwi SMEs engaged in international trade.

With this expansion, Ebury brings fresh competition to traditional providers by offering services in international payments, FX, and cash management strategies.

Tailored financial solutions for growing businesses

Ebury specialises in simplifying complex cross-border payments, offering access to more than 130 currencies and advanced cash management solutions, previously reserved for larger corporations.

“We embrace the complexity and risk of daily cross-border payments that enable business growth, in a way that traditional banks do not, or cannot,” said Rick Roache (pictured above), managing director for APAC.

Ebury’s platform is designed to meet the needs of SMEs, an underserved sector in New Zealand’s financial services market.

Strategic location strengthens New Zealand’s global trade links

The move marks a significant milestone for Ebury, following its successful expansion in Australia.

With New Zealand’s strategic trade links to China and Australia, the Auckland office will complement Ebury’s presence in key trade hubs like Shanghai, Shenzhen, and several Australian cities.

“Right now, there are few options for SMEs looking for cross-border payment solutions and local guidance in New Zealand,” Roache said, emphasising the potential for growth in this market.

A focus on empowering SMEs

SMEs account for 97% of New Zealand businesses, employing nearly a third of the workforce and generating over a quarter of the nation’s GDP.

Ebury’s goal is to offer these businesses the tools they need to simplify international payments, reconcile global cash flows, and manage risk.

“As the world becomes increasingly interconnected, simplifying cross-border transactions is essential for the success of any global business,” Roache said, highlighting the gap between what SMEs expect and what traditional banks offer.

Local team to support growth

The New Zealand office will be led by a locally based team under the direction of Doug Warren.

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