I’ve thought about the ups and downs of the last couple of years a lot recently, but whatever way you look at it, where we are today is a far cry from where at one point, we maybe thought we’d be.
I read an article a few weeks ago, where a reader had declared that, as we emerge from the pandemic, the concept of a direct relationship with a BDM is now in the past.
We’ve had our hopes raised and dashed a number of times since March 2020, but with the success of the vaccine rollout and the latest easing of restrictions, I’m hopeful we’re on the right path to return to a new form of normal.
Your clients need you and want help and reassurance.
With a new way of working forced upon us, many will be looking for guidance on how to continue growing our businesses when the world seems a very different place.
With product transfer opportunities on the increase, client retention may need a fresh approach.
Don’t automatically just think fixed rate.