Alongside Richard Deacon, Rob Barnard will be responsible for the sales division at Masthaven.
Masthaven Bankhas promoted Rob Barnard to the newly created role of director of intermediaries.
He will now be responsible for Masthaven’s sales division alongside Richard Deacon, Masthaven’s sales director for short-term lending.
Barnard (pictured) joined Masthaven as sales director in September 2018 and was previously sales director at Pepper Money.
Barnard said of his promotion: “Masthaven has a great reputation in the short-term space and strategically it makes perfect sense for us to bring our long and short-term lending offerings closer together as a single sales team.
“Brokers want a joined-up sales team and that’s exactly what we’re offering.
“Many of our intermediary partners are interested in diversifying their businesses into the short-term lending market, so it’s a strategic growth area for us.
“Myself and Richard working together in an integrated sales team will make it easier for both smaller firms and major distributors to do business with Masthaven.”
This is part of a reshaping of Masthaven’s senior leadership team.
It follows the recent appointment of Leigh Bartlett as chief financial officer and executive director and Jon Hall as chief commercial officer and deputy chief executive.
Hall added:“Rob is an experienced sales team leader who has made a significant impact at the bank since he joined.
“Rob shares our vision for the future of Masthaven and Rob and Richard working together across our sales function for all types of lending will strengthen the Masthaven offering in the marketplace.”
