Signature Private Finance has appointed Steve Sanderson as sales manager.
He is the latest in a series of recent recruits for the Midlands-based business and joins following previous stints at Clever Lending and Brilliant Solutions.
Signature CEO Tony Gilbertson said: “It’s as much Steve’s potential as his history that made him the ideal choice for Signature as Sales Manager, a role created for him.
“Steve has personal experience as a regulated mortgage broker and a property developer. His understanding of both sides of the relationship will stand him in good stead as he supports our BDMs in their efforts to sign more deals.
“This is not just about securing new business, but managing our sales process more effectively and efficiently. He understands that although we always look for reasons to lend, we have strict criteria that dictates our ability to lend.
“I expect our lending team to now process better qualified enquiries, with a greater likelihood of success. Given the level of enquiries we are now dealing with, it’s important we spend our time wisely.”
Sanderson added: “It’s a cliché I know, but now is a good time to be joining an ambitious business like Signature. The market has not shown the signs of slowing as many had predicted and there is a renewed optimism from professional property developers.
“The brokers we are looking to build or strengthen relationships with recognise the strength of Signature’s offering; low monthly rates, high LTV, quick decisions and a commitment to lending. What’s not to like?
“I understand what brokers want and will be working closely with merchant brokers and our BDMs to spread the Signature message – we have funds and we’re ready to lend, now bring us a deal we can support. Simple.”
