Advance Home Loans is the branded lending arm of Advantage Mortgage Services and will now offer First National’s full product range under their own branding, through their UK wide broker and introducer network. The deal will significantly increase the Advance product range.
Commenting on the deal, Keith Dearling, sales and marketing director for Advantage, said:
“We are delighted to be working with a lender who we consider to be very competitive and forward thinking. It is our aim to seek a strong brand image in the marketplace and having access to First National’s excellent range of products will help us achieve this goal.
This deal complements our already extensive product range. Advance Home Loans is now truly a one-stop-shop for sub prime and niche lending.
Ron Howell, Director of Sales, First National Mortgage Company added:
“ First National is proud to be associated with Advantage. They are one of our longest standing packagers and have always maintained a high level of flexible customer service throughout the mortgage process.
Our whole range of products are clearly and professionally promoted, but most importantly Advantage convert a very high number of cases for us. We look forward to developing our business relationship with Advantage.”
