Harry will be responsible for developing and securing new business in this area with the intention of securing a strong foothold in the mortgage intermediary market. Harry will report to Peter Bass, sales director of Advantage.
Formally head of intermediary sales and products at Dunfermline Building Society for 18 years, Harry’s most recent responsibilities included overseeing the intermediary key account and product development teams. This involved promoting the Society’s mortgage, investment and general insurance products throughout the UK. He played an integral role in processing the mortgage business through the intermediary channel and ensuring that the business capacity met the satisfaction of the intermediary customer. In addition he was also responsible for the Society’s agency network.
Keith Dearling, managing director of Advantage, commented: “We are delighted to welcome Harry to Advantage at this very exciting time. Scotland and Northern Ireland are important business channels for us and with Harry’s expertise and experience, I am confident we will secure a strong foothold in those markets. We wish him every success in his new role.”
Harry McGeough added: “I am thrilled to be joining such an innovative firm as Advantage; they have a clear understanding of the UK mortgage market and the strategic vision to become a major player. The regional markets are a key focus and I look forward to developing new initiatives that will ensure Advantage becomes a distinctive player in the mortgage market.”
