The firm said the decision represented the company’s commitment to supporting the concerns and needs of mortgage intermediaries.
Keith Dearling, managing director of Advantage, said: “AMI is an excellent organisation and since its formation in 2003 has established a good reputation in the mortgage industry. As we focus on developing our lender proposition, AMI will be a vital source of information for us on industry issues. Advantage is committed to servicing the needs of mortgage intermediaries by providing innovative products, offering excellent service and helping to create an industry which is transparent but competitive at the same time.”
Rob Griffiths, associate director of AMI, said: “We are pleased that a company with the stature and industry credibility of Advantage has recognised the need to support the industry’s trade association. In order to effectively represent mortgage intermediaries to policy makers at every level, we need the support of all parts of the mortgage sector. Therefore we are delighted to welcome Advantage as a new associate member of AMI.”