Cameron joined from RBS, where he was head of asset finance products; before RBS, he worked for Lombard, NatWest and Lloyds Banking Group.
Allica Bank has appointed of Richard Cameron (pictured) as head of asset finance.
In his role, Cameron will lead on the delivery of a fully integrated asset finance proposition, enabling the businesses to secure the finance needed to realise its ambitions.
Cameron joined Allica Bank from RBS, where he was head of asset finance products; before RBS, he worked for Lombard, NatWest and Lloyds Banking Group.
Cameron said: “Joining Allica Bank has provided a fantastic opportunity to help continue building a bank that values both local relationships and leveraging modern technology in order to be ultra-responsive to the needs of its customers.
"Our asset finance proposition, once launched, will work alongside Allica Bank’s existing proposition to small and medium businesses to expand our offering of expert banking for business Britain.
“We’re fortunate not to be confined by decades-old computer systems or lengthy product specifications.
"Real-time data feeds, paperless technology and the use of Open Banking will be central to Allica Bank’s service quality and allow us to deliver the tailored expertise, speed and simplicity that smaller businesses and brokers both ask for.”
Mark Stephens, CEO of Allica Bank, added: “At Allica Bank, our core values are focused on being straightforward, acting with integrity and working collaboratively.
“In Richard, we are confident we have someone leading the development of our asset finance proposition who embodies these values, and who will work tirelessly to ensure that they are at the core of what we deliver to our customers and brokers.”
