The sales aid comes in a PDF format and provides an equity release case study.
Bridgewater said it was designed to help advisers ask the right questions of their potential first-time buyer clients and to secure relationships with specialist equity release advisers.
Peter Welch, head of sales and distribution at Bridgewater Equity Release, said: “In situations where the potential purchaser is likely to receive an inheritance, it may well be an option for the benefactor to use equity release in order to gift the cash amount now rather than waiting to do it via their will.
“Many grandparents in particular like having the opportunity of watching their grandchildren benefit in such a way during their lifetimes rather than after they have gone.
“Finding a deposit remains the number one stumbling block for many potential homeowners and using equity release is just one solution to this predicament.
“We believe it is right and proper that advisers and their introducers ask the question as it could mean the difference between someone getting on the property ladder or not.”
