The protection plan comes with Total Permanent Disability as standard on life or critical illness cover and advisers can also elect to add payment cover for sickness (Waiver of Premium).
Ian Smart, head of product development and technical support at Bright Grey, said: “There are a growing number of advisers selling protection who want flexible products without the intricacies of the menu product.
“The addition of TPD and Waiver of Premium gives them that added flexibility and protection for their clients.
“We’ve already seen a marked increase in the number of advisers whose business model is more suited to going down the simplified products route and with the Retail Distribution Review hitting, it’s a market that’s only going to get bigger.”
