Its customers can access home insurance in branches, through the mortgage team, or online
Cumberland Building Society has formed a partnership with insurtech provider Uinsure to offer home insurance quotes to its members, who will now be able to access the service in branches, through the mortgage team, or online.
Under the agreement, Uinsure will source the most competitive home insurance quote from its panel of leading insurers. All policies available through Uinsure carry a 5 Star Defaqto rating, indicating high-quality cover.
John Linton (pictured left), product and governance manager at The Cumberland, said the partnership aligns with the building society’s goal of making banking more customer-friendly.
“By partnering with Uinsure, we can ensure our members can access quality home insurance cover that could meet their needs without unnecessary complexity,” he said. “They will have the choice of using Uinsure’s platform via The Cumberland website or speaking to us in person.”
We’re pleased to announce our partnership with Uinsure, offering home insurance quotes to our members! 🏡 Get a 5 Star rated policy Available online, in branch, or through our mortgage team.
— The Cumberland (@CumberlandBS) March 12, 2025
You can read more here. 👇https://t.co/TJ6qNyyuPb#HomeInsurance #KinderBanking pic.twitter.com/yHympYAB46
The partnership marks another milestone for Uinsure, which has now secured agreements with five of the UK’s top 10 building societies, with the firm aiming to further expand its presence among banks, building societies, and financial intermediaries.
According to Amy Evans (pictured right), chief new business officer at Uinsure, more financial institutions were recognising the importance of embedding insurance into their customer journeys.
“The Cumberland has always prioritised providing top-level support to the communities it serves, and we’re both humbled and grateful for the opportunity to collaborate with their team,” she said.
“Our continued expansion is a direct response to the growing demand from firms eager to offer insurance directly to their customers, aligning with our shared ambition of making insurance simple, fair, and accessible.”
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