The packager and RAMP member will offer the function em-secured to provide the em-intermediary database with accessibility to a new revenue stream.
It is aimed at helping to build client loyalty as intermediaries will be able to fulfil a greater percentage of their client enquiries.
Guy Garrard, director of business development at em-financial, explained that the idea evolved to enable the company, as a packager in a post regulated era, to provide intermediaries with access to a complete product portfolio.
He said: “It is no longer enough to only provide a residential mortgage packaging service. Mortgage packagers need to be able to provide a product portfolio that allows a broker access to multiple revenue streams.
“Thus we have added the secured loans function which will be processed via a dedicated call centre where operators will be able to process the applications. It is supported by the website www.em-secured.co.uk which will shortly see brokers able to access an online application form and online case tracking.”
Andy Pratt, chief operating officer at Alexander Hall, said: “As a rule the wider the variety that a packager can offer, the more benefit to a broker it will be. It seems like it is trying to propel ahead of the field by adding to its proposition.”
Rod Murdison, proprietor of Murdison and Browning, said: “All brokers need some form of secured loan facility. I don’t have to deal with them on a large scale but to have a function available is important.
