Former Ageas UK chief executive Barry Smith has joined GIprovider Uinsure.
Smith, who led Ageas UK for over a decade before being madechief operating officer, has been appointed a non-executive director of Uinsure.
During his time at Ageas Smith was credited with establishing the largest insurance partnershipin the UK market in Tesco Underwriting and developed new insurance partnerships with someof the UK’s most trusted brands including John Lewis and Age UK.
He also led a number ofsuccessful acquisitions such as that of Groupama UK in 2012 and was awarded the lifetime achievement award at the British Insurance Awards in 2014.
Simon Taylor, chief executive officer at Uinsure, said: “We’ve made no secret of the fact wehave ambitious growth plans for Uinsure and over the last couple of years we have beenbolstering our team in order to support these plans. Barry’s appointment helps us to take the nextstep in that journey and I am delighted to welcome him to the board.
“In the insurance world Barry’s name is synonymous with innovation and success. Hisachievements at Ageas are testament to that. His tireless work in the industry as past presidentof the Chartered Insurance Institute (CII) and former chair of both the ABI property and motorcommittees demonstrate why so many of his peers hold him in such high esteem.
"His experience,foresight and commitment to delivering only the highest possible standards make him the perfectfit for Uinsure and I look forward to working with him in cementing our place as theintermediary market’s preferred provider.”
Smith will continue in his role as non-executive director onAgeas Boards in the UK, Portugal, Turkey and Italy.
He said: “I am thrilled to be joining Uinsure.Simon Taylor and his team have developed a proposition that is truly market-leading, givingbrokers a fast, efficient and straightforward way of maximising their GI offering andrevolutionising the way policies are sold.
“I have worked with the broker market for many years and understand the need to listen andrespond to their feedback and deliver on their requests. Simon and his team excel at this and as aresult Uinsure has established itself as the leading player in the intermediary sector. I amdelighted to be coming on board at such an exciting time for the firm.”
