The three seminars are aimed at advisers who have different levels of business protection knowledge.
The first seminar, 'Getting Started' will help advisers who are new to the market, the second, 'Getting it right' will focus on Friends Provident's business protection services, support and toolkit, and the third seminar, 'Getting Technical' will explore trusts and some of the more technical areas of the business protection market.
Ed Stuart-Brown, head of protection at Friends Provident said: "This series of seminars will build upon Friends Provident's existing business protection toolkit and support, giving advisers more opportunities to explore and promote this product. It will help them to ask their clients the right questions and make it easier for them to sell business protection.
"With the current climate meaning that the protection market is still tough, offering business protection means that advisers have another string to add to their bow."
The business protection seminars are available for advisers to view from 22 March by visiting the seminar and podcast page at www.friendsprovident.com/adviser.
