Although perceived as a niche market, this seminar shows how advisers can help those clients who do not qualify for full Income Protection benefit to receive up to £300 per week to help with household costs and/or childcare payments should they suffer an accident or illness.
The seminar simplifies Houseperson's Cover, explaining the features and benefits it offers advisers and clients. Working through practical examples showing how the product works and emphasising the level of support that is available.
With over 2 million housewives, a growing number of househusbands and 2.5 million classed as having 'mini-jobs' - working less than 16 hours a week, it is clear that there is a larger opportunity than initially recognised. In addition Friends Provident has launched a competition. For all those advisers that view the seminar and complete the feedback survey by 30 July 2010 they will be entered into a free prize draw to win an 8Gb iPod Touch.
Ed Stuart-Brown, head of protection at Friends Provident said: "Houseperson's Cover is increasingly recognised as the 'forgotten market'. With this new online seminar we hope to address this and promote to advisers what an opportunity this market could potentially be. It also completes the series of online seminars that form part of our 'Boost your income, protect theirs' campaign which we launched throughout May and June."
The Houseperson’s online seminar is available to view now on the adviser site at http://www.friendsprovident.co.uk/iptoolkit/. Advisers who watch the seminar are eligible for CPD points.
