Each card carries a personal prize draw number for entry into the It’s a numbers game prize draw and every week from 9 June for five weeks until 7 July, 15 instant prizes will be given away. The 75 prizes up for grabs include a day at the Belfry, tickets to a film premiere, a weekend break in Europe, state of the art golf equipment, a widescreen TV and DVD package, a digital camcorder, a rally driving experience, and a digital camera.
The card links to a brand new microsite www.numbersgame.info set up to promote the combined advantages of one stop shopping with Abbey National Mortgages, Abbey National General Insurance and Scottish Provident Protection.
To take part, intermediaries simply type in their personal prize draw number printed on the loyalty card at the site www.numbersgame.info to see if their number has come up. Each week 15 winning numbers will be selected at random so intermediaries are being encouraged to check the site at the beginning of each week from Monday 9 June to see if they are a winner and to find out about new promotions and offers on mortgages, protection and general insurance.
Ambrose McGinn, Sales Director at Abbey National for Intermediaries, said:
“We’re looking to highlight to intermediaries how our three mortgage, general insurance and protection brands can complement each other and are hoping that the numbers game will help intermediaries to turn one sale into three. Arranging a mortgage has three opportunities for intermediaries to generate sales in mortgage, general insurance and protection, and Abbey National for Intermediaries can offer the whole solution.”
