Critical illness will now be an option with life assurance leads so advisers will be able to choose to buy term assurance leads or whole of life assurance leads either with or without critical illness. Advisers will also be able to choose the postcode area in which they want the lead and be able to select potential new clients by the amount of life cover they are requesting, in bands from £5,000 to £500,000.
Every lead will be 100% exclusive to the adviser who buys it and delivered the instant the consumer has requested the advice.
Grant Stevens, managing director of Leadbay said, “This launch of critical illness leads will bring added benefit both to mortgage advisers who are looking to diversify, and to advisers who are already buying life leads but would like the extra income that targeted critical illness benefit will generate.
“What is more, so every adviser can be fully confident in their investment, Leadbay guarantees to refund the price of any lead we confirm as uncontactable.”