As a result of the alliance, users of MIF will be able to access a range of marketing materials provided by TOnMD.
Marketing Innovation Forum is a free online marketing service which helps advisers and providers use marketing to generate value for their business. It is manned by a team of 17 gurus, who provide expert advice and support to the users of the site via a forum facility. The Online Marketing Department was set up by a team of marketing professionals to deliver practical marketing support to advisers, providers and lenders. It offers a wide range of marketing materials which can be tailored to the requirements of the user.
Derek McGuire, Director of Marketing Innovation Forum, says: “Marketing is firmly on the radar of firms across the financial services industry at present, something which has been evident in the activity on our site since we launched. The combination of Marketing Innovation Forum and The Online Marketing Department provides a broader and more comprehensive service which can only be good news for the users of both sites.”
