Moneymadeclear launched in North

The new service aims to help people tackle their money worries and make informed financial decisions with confidence, whether it’s avoiding debt problems, coping with a change in circumstances, or preparing for the future.

People can now access the service at www.moneymadeclear.fsa.gov.uk, via the Moneymadeclear helpline on 0300 500 5000 and face-to-face through regional partner organisations and charities.

The new service will test the blueprint for a national ‘money guidance’ service recommended by the Thoresen Review of generic financial advice. The £12 million pathfinder aims to reach up to 750,000 people in the North West and the North East of England by spring 2010 and is being delivered by the FSA in partnership with the Treasury.

Commenting, Chris Pond, the FSA’s Director of Financial Capability, said: “This Moneymadeclear service will provide tailored help at a time when people urgently need it as we test the delivery of clear, impartial and personalised information and guidance on money matters. We want Moneymadeclear to help give people the confidence and capability to make the most of their money – now and in the future – by providing guidance that people need on the money matters that shape their everyday lives.

“Improving people's ability to make financial decisions is in everybody's interests; if people know what they want and how to get it, the financial services market become less one-sided and a lot more efficient.”