Shawbrook’s stand in the Pavillion at the NEC in Birmingham features a plasma screen showing the Twitter conversation.
Brokers may have their photo taken to accompany tweets, which will be uploaded to their account, while prizes will be awarded for certain tweets throughout the day.
The broker who gains the highest number of retweets by 4pm will also win an iPad Mini.
Karen Bennett, sales and marketing director of commercial mortgages, at Shawbrook said: “We believe Twitter and other forms of social media are important arenas within which to discuss topical subjects and continue to refine and develop our engagement with brokers.
“The NACFB Expo is the perfect event at which to launch #PrideofShawbrook as we’ll have a stand that brokers can visit to get involved and give us feedback.”