Hunt will have overall responsibility for the strategic marketing of all Lehman Brothers Mortgage Capital brands: London Mortgage Company (LMC), Preferred, Southern Pacific Mortgage Limited (SPML) and Southern Pacific Personal Loans (SPPL). He will also have a key role in the launch of the new broker direct brand in 2008.
He joins from Platform where he is currently head of marketing and will report to Guy Batchelor, executive director of sales and marketing.
Commenting on Hunt’s appointment, Batchelor said: "Paul is a seasoned mortgage marketer who will bring a wealth of experience to our company. He is a well-known figure in the intermediary sector and I am very much looking forward to welcoming him on board.
“Paul will be working with me to build our brands and increase our profile in the market. This appointment forms part of our move to continue to drive the business forward and position us in the market as a leading multi-specialist lender of choice.”