Hoare, who has over 25 years experience working for providers and distributors such as Pink Homeloans, Abbey and NFU Mutual, will manage and direct lending for Personal Touch to maximise the lending opportunities for the network.
Jonathan White, commercial director for Personal Touch, said: “As well as being very clear about the calibre of individual that we wanted we discussed the appointment with our members and lender partners.
“Neil has a fantastic professional reputation amongst lenders and a proven record of working with intermediaries to drive product initiatives and ensure great customer outcomes”.
Hoare said: “In the new RDR and MMR climate it is reassuring to be joining a company who have embraced change and committed to such a strong future vision.”