Matthew said: “I have learned a great deal about online marketing and social media, to the extent that I now have one of the most successful personal finance podcasts in the country, raising my profile in a very noisy world.
“With so many tools and sites available for social media and online marketing, it can be difficult to know which the best ones are and how to get the best out of them.
“I’ll be looking in-depth at each of the main social networks, from opening an account, creating your profile, to getting the most from each one.”
Users will be access to the Advisertech forum, Masterclasses and have the opportunity to ask Matthew questions in a weekly Q&A session.
Advisertech is due to go live in Spetember 2013.