Offering higher service standards, improved fees and access to exclusive products, the club will focus on mortgages rather than extending to the wider financial arena.
To date, about one-third of Positive's 1,700 advisers focus primarily on the mortgage market, a statistic which, alongside its business levels, mortgage manager Paul Rignall believes puts Positive 'up there' in the top 10 of UK advisers.
“Lenders have been keen to become involved because they are well aware of not only the quantity but also the high quality of our business in terms of cost-effective electronic submission of business and renewals,”he said. “They are keen to access our advisers and clients, giving us greater leverage to negotiate terms.
"The benefits will be seen directly in areas such as fees but also in joint initiatives between lenders and Positive Solutions to promote products and services to generate better opportunities in mortgage-related sales."
The Mortgage Club will give advisers ‘whole of market’ choice but will focus on building strong relationships with 25 of the largest mortgage companies – accounting for about 90 per cent of business – to secure enhanced service standards, higher fees and the ability of Positive Solutions advisers to sell exclusive products for the first time.
“Consolidation in the industry is likely, particularly in a weakening home sales market although we expect remortgage business to remain strong.
"Many directly authorised brokers will rightly feel it is a good time to move under the umbrella of a single large company and Positive Solutions stands out from the crowd as a successful company that not only makes promises but delivers on them too.”