The company has been launched by mortgage broker Lea Karasavvas from Mortgageforce, a sister company of Mortgagematch Homeloans.
Karasavvas said: “The future of the company is pretty simple and that is to grow. I have seen some companies grow at unbelievable rates, particularly First Action Finance one of my previous homes. The expansion there was massive.
“My long term goals for the company are extremely ambitious but I feel achievable. The foundation of the business I hope will one day be Prolific Wealth Management Ltd, which will be a team of IFAs that will act as the base for the Prolific name. From this, the Prolific Mortgage Finance Ltd arm will continue to grow, but the mortgage brokerage should be the stepping stone to the wealth arm getting off the ground.”
Karasavvas said what would make Prolific unique was that there would be no forced sales and that his belief in honesty to his clients has been what has kept him in business and seen his business levels grow.
“Only by being true to your client can you be true to yourself and that is something I would want to instil in anyone that joins. On many occasions I have had to turn away business or decline to transact simply as it is the best advice for the clients.
“If there is a better deal elsewhere direct, or with someone else I will highlight that to the client. I believe that is the greatest way to grow a business, by maintaining 100% honesty with your client.”
