Purvey, who is head of intermediaries at Coventry Building Society, has served as IMLA’s deputy chairman for the last year after being appointed a director in 2012.
Aldermore managing director Haresnape will remain on the IMLA board as a director.
Phil Rickards of Lloyds Banking Group will take on the role of deputy chairman from 1 December while Alan Cleary of Precise Mortgages and John Heron of Paragon Group were reappointed to the board.
Purvey said: “I look forward to taking over the reins as IMLA chairman and continuing the great work Charles has led and the major progress achieved during his tenure.
“IMLA’s membership has grown significantly through what has been a busy and eventful period of change in the mortgage market. It gives us a strong platform to build from in the future, at a time when the intermediary sector is increasingly vital to the overall health of the industry.
“IMLA offers a unique and inclusive forum for lenders who specialise in this area. It will continue to champion member-driven issues as well as strengthening its relationships with regulators, policymakers and industry, both to inform the market’s future direction and help improve working practices.”
IMLA’s membership includes 30 banks, building societies and specialist lenders who work together to promote the interests of the growing intermediary mortgage lending market, which is worth £150bn.
Haresnape said: “It has been a pleasure to represent a growing number of intermediary lenders as IMLA chairman over the last two years, and I look forward to playing a continuing role in shaping our future as a key voice within the mortgage industry into 2016 and beyond.
“With 30 members now sat around the table of IMLA’s executive committee, we are fortunate to call on a vast amount of experience and expertise to debate the many challenges facing lenders, brokers and consumers in today’s market.
“As a representative body, one of IMLA’s great strengths is in the range and diversity of views from lenders of all shapes and sizes. Their collective insight is vital so IMLA can provide an important steer on key market and regulatory issues.”