Colin Davison joined the company at the beginning of August resulting in a further 23 brokers using the Smart Money Loans service.
Paul Crewe, director, said the arrival of Davison has proved to be hugely influential in generating new business in the South East.
He said: “We have always enjoyed great support in the North of England and Scotland which is our heartland.
“Thanks to the appointment of Colin to build business in the South we have been better able to tap into the national upsurge in interest around secured loans and their uses.
“There is no doubt that our brokers have better understood the importance of a secured loan facility because of the personal touch of having someone of Colin’s experience visit them at their offices.”
