Jeynes was previously head of account development & public relations at VitalityLife (formerly PruProtect) and was part of the team which drove the insurer to its current position as third largest in the intermediary sector.
In his new role he will lead the launch of UnderwriteMe’s comparison service, heading up all aspects of new business, marketing and public relations, and reporting directly to CEO Martin Werth.
Jeynes said: “What UnderwriteMe has built is nothing short of ground breaking and will transform the customer and adviser experience, giving a genuine boost to the Protection market.
“The opportunity to join them to spearhead the launch and evolve the proposition is very exciting.”
Werth added: “We have ambitious plans for 2015 and beyond and needed someone with unrivalled industry knowledge, enthusiasm and drive to complement our team. Phil fits the bill perfectly.”
