He is expected to drive product, service, and operations development
High street lender Barclays has announced the appointment of Martin Clift as head of intermediary services and transformation.
Clift, who has been with Barclays for over 35 years, has wide and varied experience, particularly in large scale distribution, operations leadership, and strategic transformation. He has led global operations teams, and provided pan business leadership for key support services, including workforce management, operational rigour and controls, and service and supplier management.
He also managed Barclays mortgage processing and contact centres, and as the bank’s former head of home solutions direct, he helped transform its mortgage business performance through a period of significant regulatory change.
Clift said he would bring all of this collective experience to his new role.
“As outlined in my job title, a critical focal point in my new role will be to drive transformation from a product, service and operations perspective,” he stated. “I feel privileged to have been offered such a position with a team already in place who are real experts in their field to support me.”
Clift pointed out that 2023 would be “a pivotal time” for the UK mortgage market, especially for an intermediary community whose market share continues to grow at pace and is even predicted to reach 90% by 2024.
“We have seen just how resilient and robust the UK housing and mortgage markets were in the later part of 2022, and we enter a new year which is likely to generate as many opportunities as it does challenges for lenders and distributors,” he said. “And this is especially apparent for an intermediary market whose levels of experience and expertise will be so highly prized and in such great demand.”
Clift added that Barclays, named one of the 5 Star Lenders 2022 by Mortgage Introducer, has long been committed to the intermediary channel and on delivering the products and service levels which matter for advisers and their clients.
“We are a lender who has collaborated closely with our strategic partners over this time,” he said. “From a distribution perspective, we are always looking to improve our service offering, and I am keen to hear feedback from all our key distribution partners about how we can embark on positive change.”
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