Like-for-like quotes are available to brokers on a single common policy wording, and underwritten by three blue chip insurers: Norwich Union, Allianz and Zurich.
Elements has already been responsible for a 92 per cent increase in Select & Protect’s household policy sales since its launch earlier this year.
In addition, every intermediary who sells six Elements policies by 14 December will be entered into a prize draw to win one of three big adventure experiences.
The winners will have the chance to choose an experience of a lifetime including a flight in a Robinson R22 helicopter, a race day experience in a Ferrari 360, or a military adventure that includes taking the controls of a 56 ton Chieftain Tank.
To support the competition, and to facilitate the sale of its Elements proposition, a dedicated micro-site has been launched (www.select-protect.co.uk/BigAdventure), which incorporates a step by step guide on how to become a Select & Protect broker and the facility to download its trading platform, Sprite2, to quickly set up and submit GI business.
Paul Firkins, Select & Protect’s head of sales, said: “Elements is a revolutionary new concept in the sale of General Insurance and it’s having a massive impact with our intermediary partners in the industry.
“We are confident that the Elements ethos of flexibility, individuality and affordability is helping to make this one of the policies of choice in the market at the moment.
“Our aim was, and is, to make the product as simple to sell as possible and we’re hoping that the big adventure prizes will incentivise everyone to experience just how easy it actually is to sell GI with Elements.”
