The firm's enhanced user interface will enable brokers to obtain high level statistics including how many leads they have bought and how many different lead types are currently being purchased.
The system will also tell the broker how long their current funds are likely to last given historical buying patterns and the average lead prices in the marketplace.
For new account holders there is a comprehensive wizard that will walk the broker through all the steps needed to start receiving leads.
“LeadPoint aims to empower lead generation and to this end we want to provide our customers with the most comprehensive information and range of tools to enable them to maximise their lead buying activities” said Nick Chapman, LeadPoint UK managing director.
“The new user interface puts an array of useful statistics at the fingertips of lead buyers. Within a matter of seconds a broker will be able to assess their current lead buying activities and make any necessary changes or additions. This will leave them more time to concentrate on what they do best – selling mortgage and loan products.
“Lead generation is all about return on investment and LeadPoint provides brokers with every resource imaginable to help them make their lead generation campaigns a success.”
