This agreement, and propertyfinder’s recent takeover of sister site assertahome.com, has now created a portal with 187,000 properties from 2,400 agents’ offices.
This latest agreement is significant because it is the first time YOUR MOVE’s management have made the decision based on propertyfinder’s own merits. Previously, YOUR MOVE had listed with propertyfinder’s sister-site assertahome.com because of their former common parent company, Aviva.
Simon Embley, managing director of YOUR MOVE, said: “Visitor numbers to our site www.your-move.co.uk have increased by over 23% compared to the same period last year giving us the enviable position of being the UK’s most popular estate agency website (*). Internet enquiries are now surpassing telephone or face to face enquiries and indicate a mass change in consumer behaviour. In recognition of this we have actively sought to review our web presence and commit more resource and revenue to this area of our business which included finding sites that offer us as much additional exposure as possible.
“We chose propertyfinder.com because it has such significant online presence with properties promoted from well known internet ‘giants’ such as Wanadoo and Yahoo as well as big search engines like Google. As a strategic partner we see them as providing us with even greater presence on the web and increasing business opportunities for us, not only in selling properties but also in promoting additional services associated with house moving”.
Jim Buckle, managing director of propertyfinder, added “YOUR MOVE, following their MBO, are clearly one of the rising stars of the estate agency industry and we’re very pleased that their management has decided to list their properties with us. Their more than 10,000 properties help us reach the 200,000-property milestone”.
