Siera Smith has been recognized as one of the leading women in the US mortgage industry by being listed in the 2018 edition of Mortgage Professional America's Elite Women
Vice president of operations
WebMax
Responsible for overseeing the day-to-day operations at WebMax, Siera Smith handles everything from strategic planning and goal-setting to creating, implementing and managing key organizational policies, processes, reports, and standardizations. She is also responsible for managing the marketing and business development departments, including development and execution of WebMax’s business plan, monitoring of company budgets, and retention of current clients.
Prior to her current role, Smith served as WebMax’s director of marketing. Before joining WebMax, she was the special events coordinator at the Chamber of Commerce Southern New Jersey. She also founded a marketing firm that provides services to small businesses in southern New Jersey. Smith is a member of South Jersey Young Professionals Association and a certified Six Sigma Green Belt.
