Why home sellers should list on a Wednesday or Thursday

Research reveals best days for price, quick sale

Why home sellers should list on a Wednesday or Thursday

Listing a home on a Wednesday or Thursday can bring benefits for sellers according to a new analysis by Redfin.

The firm looked at how well 100,000 homes that sold in 2017 performed on selling price and days on market. Those listed on a Sunday did worst and the other days were ranked relative to it.

Wednesday was the best day to maximize price with sellers listing on that day gaining a $2,023 advantage over those who listed on a Sunday. Thursday was the best day for speed of sale and certainty of sale, finding a buyer 5 days sooner than Sunday-listers and more likely to be sold within 90 days and 180 days.

"Serious buyers typically start making their weekend house-hunting plans late in the work week," said Redfin Denver agent Karla Kirkpatrick-Adams. "You want your home to be one of the fresh listings buyers see pop up as they decide which homes they should see over the weekend.

In her competitive Denver market Kirkpatrick-Adams says that many homes are listed on Wednesday and Thursday with the expectation that buyers will come through over the weekend, submit offers by a Monday afternoon deadline and the home will be under contract by Tuesday.

Speed and Certainty Advantage

 

Sunday

Monday

Tuesday

Wed

Thurs

Friday

Saturday

Average Difference in Days on Market compared to Sunday

Baseline

No
Difference

2 Days
Faster

2 Days
Faster

5 Days
Faster

2 Days
Faster

2 Days
Faster

Percentage Point Lift in Share of Homes Sold in 90 Days compared to Sunday

Baseline

0.00 PPts

1.09 PPts

2.16 PPts

6.41 PPts

4.20 PPts

1.85 PPts

Percentage Point Lift in Share of Homes Sold in 180 Days compared to Sunday

Baseline

0.02 PPts

0.57 PPts

2.44 PPts

5.54 PPts

4.53 PPts

2.25 PPts