The upcoming offering comes as the Nationstar rebrand becomes official
![Mr. Cooper announces home-loan-linked credit card offering](https://cdn-res.keymedia.com/cdn-cgi/image/w=1000,h=600,f=auto/https://us.res.keymedia.com/files/image/iStock_credit-card-online_000026290594_Small.jpg)
Mr. Cooper, formerly Nationstar, has announced plans to offer a credit card with a rewards plan that applies to the principal balance of a customer’s home loan.
The announcement came as Nationstar Mortgage Holdings officially unveiled the Mr. Cooper brand name for its mortgage servicing and originations operation.
“We’re excited to officially become Mr. Cooper and will continue our efforts to transform the way we do business,” said Jay Bray, chairman and CEO of Nationstar. “We took a look in the mirror and realized that in order to build trust with homeowners and those who wish to own a home one day, our organization and our industry needed a change. Mr. Cooper is a symbol of the transformation we’re undergoing to create an incredible customer experience.”
Aside from the upcoming credit card offering, Mr. Cooper also announced updates to its customer-service practices as well as technology offerings as the rebranding took effect.
The company has moved its international call centers to the US after taking into account customer feedback. Additionally, all online transaction fees for on-time payments have been eliminated.
In terms of research and development, Mr. Cooper said that it has rolled out Street Smarts, a website- and mobile app-based digital home loan advisor that provides loan, home, and neighborhood insights. The company also disclosed plans to launch other technology-based offerings, including ones that allow customers to optimize household finances, to access qualified local real estate agents, and to have opportunities to earn cash rebates when selling or purchasing a home.
“Driven by our purpose to keep the dream of homeownership alive, each of our 7,000 team members strives every day to emulate the core values of Mr. Cooper as we continue on our journey to put the service back in servicing,” Bray said.
Related stories:
Nationstar posts $20 million Q2 loss
Nationstar prepares for arrival of Mr Cooper
The announcement came as Nationstar Mortgage Holdings officially unveiled the Mr. Cooper brand name for its mortgage servicing and originations operation.
“We’re excited to officially become Mr. Cooper and will continue our efforts to transform the way we do business,” said Jay Bray, chairman and CEO of Nationstar. “We took a look in the mirror and realized that in order to build trust with homeowners and those who wish to own a home one day, our organization and our industry needed a change. Mr. Cooper is a symbol of the transformation we’re undergoing to create an incredible customer experience.”
Aside from the upcoming credit card offering, Mr. Cooper also announced updates to its customer-service practices as well as technology offerings as the rebranding took effect.
The company has moved its international call centers to the US after taking into account customer feedback. Additionally, all online transaction fees for on-time payments have been eliminated.
In terms of research and development, Mr. Cooper said that it has rolled out Street Smarts, a website- and mobile app-based digital home loan advisor that provides loan, home, and neighborhood insights. The company also disclosed plans to launch other technology-based offerings, including ones that allow customers to optimize household finances, to access qualified local real estate agents, and to have opportunities to earn cash rebates when selling or purchasing a home.
“Driven by our purpose to keep the dream of homeownership alive, each of our 7,000 team members strives every day to emulate the core values of Mr. Cooper as we continue on our journey to put the service back in servicing,” Bray said.
Related stories:
Nationstar posts $20 million Q2 loss
Nationstar prepares for arrival of Mr Cooper