Company hires industry veteran as new VP of marketing
Summit Funding has tapped Trey Rigdon (pictured) as its new vice president of marketing and branding.
Rigdon joins the California-based residential lender with a 15-year background in the mortgage and financial services industries. He most recently served as head of sales marketing enablement at SoFi shortly after it merged with Wyndham Capital Mortgage, where he served as SVP of marketing for over three years.
Before Wyndham, Rigdon spent more than nine years at Movement Mortgage, holding various roles from director of graphic design marketing to associate vice president and director of digital experience.
In a statement, Rigdon said his goal is to “implement forward-thinking marketing strategies that not only elevate our brand but also provide tangible benefits to our loan officers and clients, staying ahead with the latest trends in mortgage technology and digital marketing.”
Summit Funding CEO Todd Scrima commented on Rigdon’s appointment: “Trey’s track record in the mortgage industry, coupled with his innovative approach to marketing and branding, aligns perfectly with our vision for growth. We are excited about the expertise and creativity he brings to our team.”
“Bringing Trey into our team is a pivotal move to leverage the opportunities in the evolving mortgage market,” said Robyn LaVassaur, executive vice president of sales at Summit Funding. “His extensive experience and proven success in mortgage marketing and branding are key to enhancing our brand presence and supporting our loan officers, ensuring our leadership in the mortgage industry.”
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“I am thrilled to be part of Summit Funding, a company that not only prioritizes innovation but also shows a strong dedication to borrower education and the professional growth of our loan officers,” Rigdon added. “The current emphasis on loan officer development is crucial, and Summit’s commitment to transforming loan officers who are closing three to four loans a month into those consistently achieving eight to 12 is inspiring.”
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