Vida launches new Premier Packager Club

It offers a bespoke proposition, including a new packager exclusive credit tier

Vida launches new Premier Packager Club

Specialist lender Vida Homeloans has introduced a new packager proposition designed with and for key partners.

Vida’s Premier Packager Club offers a bespoke proposition, including a new packager exclusive credit tier and a dedicated page on its website.

Working closely with key partners, the Premier Packager Club is based on direct feedback and centred around three key principles: service, collaboration, and a unique proposition.

As well as direct access to underwriters through their V-Hub and the Vida Service Pledge that applies to all intermediary partners and applications, the Premier Packager Club will deliver exclusive service with a dedicated packager support team and a clear escalation route for support with challenging cases.

Vida said it would continue to work collaboratively with packagers to develop the proposition with two-way feedback loops via case clinics and office visits. In addition, the unique proposition would offer bespoke criteria and product exclusives.

“Earlier this year, we sat down with several of our packager partners and asked them what they wanted from a Vida packager proposition,” said Helen Cawthra (pictured), head of intermediary relationships at Vida Homeloans. “The Vida Premier Packager Club is a direct result of their honest feedback.

“We are excited to be able to deliver a unique proposition and service that will make it easier for them to help their customers.”

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