Mortgage lenders bolster regional leadership to compete in key markets

Kind Lending and Guaranteed Rate Affinity make strategic hires

Mortgage lenders bolster regional leadership to compete in key markets

Two major mortgage lenders, Kind Lending and Guaranteed Rate Affinity, are making strategic moves to enhance their leadership teams and strengthen their presence in key markets.

Kind expands East

Kind Lending has brought on Eduardo Paras (pictured left) as its new regional manager. Paras will be based in Illinois, where he will oversee regional operations and lead new growth initiatives.

The company said Paras has a strong background in the mortgage industry, known for growing businesses and building successful teams. His focus will be on expanding Kind Lending’s reach, particularly in the Eastern United States.

Before joining Kind, Paras served as regional manager at Top Flite Financial. He also held other leadership roles at AFI Mortgage, AmeriSave Mortgage, USA Mortgage, PRMG, and loanDepot.

Jim Linnane, president of retail at Kind Lending, commented on the appointment: “I’m really excited to welcome Eduardo and his team to the Kind family as one of our first Enterprise model groups. Eduardo brings decades of experience and relationships to our growing Kind team. Looking forward to growing this model with Eduardo and others as Kind expands.”

McFaden Team

George McFaden (pictured right), a top mortgage professional at Guaranteed Rate Affinity, has launched the George McFaden Team to better serve the San Francisco Bay Area.

McFaden, a five-time President’s Club member, has been with Guaranteed Rate since 2019. Prior to that, he held loan officer and originator roles at Supreme Lending, W.J. Bradley Mortgage Capital, Opes Advisors, Mason McDuffie, and other brokerages. 

“George McFaden has always been an exemplary leader, and this new chapter with the formation of the George McFaden Team is an exciting milestone,” said Scott Throneberry, divisional manager of the Western division. “His dedication to his clients, combined with Guaranteed Rate Affinity’s fintech capabilities, ensures that his team will continually set new standards for customer service and innovation in the mortgage industry. We are thrilled to support him as he expands his reach and impact in the San Francisco Bay Area.”

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