Company to integrate leasing technology into its real estate platform
JLL has agreed to acquire Raise Commercial Real Estate (Raise), a tech-driven brokerage that specializes in leasing solutions through its proprietary platform.
The acquisition aims to strengthen JLL’s digital capabilities, particularly in leasing, while expanding its services to clients. Raise's cloud-based platform integrates leasing functions such as transaction and lease management, along with workplace and portfolio analytics.
"By integrating Raise with our global and local market expertise we will offer an integrated platform solution to our clients so they can swiftly make informed decisions with confidence and ease," said Andy Poppink, CEO of markets advisory at JLL.
Founded in San Francisco in 2016, Raise launched a fully digital real estate management platform. Raise's co-founder and CEO, Justin Bedecarre, will take on the role of head of Americas leasing innovation at JLL, overseeing Raise’s integration into JLL's US leasing operations.
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"As we become a part of JLL we look forward to seamlessly integrating and expanding Raise's reach, bringing our approach to JLL's clients around the world," Bedecarre said. "We are eager to pair Raise's industry-leading technology with JLL's exceptional culture, values and client-centric approach, to create an elevated broker and client relationship."
With offices across the US and a rapidly growing footprint, Raise will now operate under JLL's larger platform, which spans over 80 countries.
"Acquiring Raise highlights our continued commitment to our technology strategy of delivering the best proptech innovation for the benefit of our clients," JLL Technologies CEO Mihir Shah said in a press release. "Raise's platform, combined with JLL's technology suite and advanced AI capabilities, will be invaluable in accelerating our leasing tech journey."
"Raise strengthens JLL's platform with market-leading technology, seasoned brokers, and elite engineers to build innovative products for the full leasing lifecycle. This acquisition advances our services, offering a best-in-class experience to our clients," added John Gates, CEO of Americas markets at JLL.
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